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When your customers are browsing through dozens of search results – for instance, if they’re searching a general category instead of a specific item – the task of viewing each product can be daunting. To make things easier for your customers, we’re now offering Mouse-over Pop-ups, which will save your shoppers time, and can also encourage them to buy more.
Read the full article
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Watch our Video Tips on Mouse Over Pop Ups
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We want to announce that Mike Suh, marketing coordinator from Coastal Contacts, is the winner of our recent Ecommerce Survey drawing. Mike will receive a new Flip Mino HD video camera, which should be fun to use during the holidays. Congratulations to Mike, and enjoy your new camera. The survey results will be available on our website soon!
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With so many retailers now online, shoppers can purchase similar products from multiple online stores so ecommerce businesses need to provide the best possible experience for their visitors this holiday season or risk losing them to competition.
We recently held a webinar focussing on ways ecommerce companies can improve their site for the holiday season and we'd like to share the FREE download of the recording with you. The webinar covers ways you can add features to your ecommerce site to improve the user experience and help customers find what they are searching for during the holiday shopping season.
Download Webinar
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Congratulations to SLI Systems customer Century Novelty for its inclusion in Internet Retailer "Hot 100" list for 2009 in the category of Specialty/Non-apparel.
The ability for customers to easily search Century Novelty’s e-commerce site by event, theme or product category were reasons cited for the recognition, along with a superior shopping cart application and order management system.
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EcommercePodcast Interview Jason Miller from Motorcycle Superstore - Nov. 10, 2009
EcommercePodcast Interview Lizzy Klein from Folica - Nov. 24, 2009
EcommercePodcast Interview Rob McNair from the Tiso Group - Dec. 8, 2009
Google Commerce Search – a Critique - Nov. 5, 2009
Non product content is important for ecommerce sites - Nov. 11, 2009
Helpful Hints for Better Site Search & Navigation During the Holidays - Dec. 3, 2009
Analyze Site Search Data to Uncover Holiday Shopper Habits - Dec. 10, 2009
Below are links to a couple of articles from past newsletters we thought would be worth re-publishing, in case you missed them the first time around.
Beyond Site Search - Using site search data for PPC, SEO and more - April 2008
Beyond Site Search - Part Two - Using site search data for in-store kiosks, targeted emails and more - May 2008
Groove Commerce is a full service interactive marketing agency. Working mainly with mid to large size retailers, Groove Commerce uses elements of design and marketing to maximize companies’ website performance. Groove Commerce’s goal is to bridge the gap between marketing and technology and deliver user-friendly, high converting websites. In partnering with SLI Systems and combining services, Groove Commerce can offer clients the opportunity for additional growth that comes with a powerful site search.
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A Baltimore, Maryland-based firm, Groove’s core services include eCommerce web site design and development, pay per click management, search engine optimization and eCommerce consulting. To learn more about Groove Commerce, visit the company at www.GrooveCommerce.com.
We would love to see you at the above event. If you are considering attending we may be able to offer you a discounted rate, contact us for more information. Also, keep an eye on our events page for future events.
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