Publisher and Trade Show Producer Internet Retailer Improves Customer Experience, Boosts Search Engine Referrals with SLI Systems
Publisher Jack Love States in Ecommerce Podcast that with the Right Marketing Tools, e-Retailers will Continue Growth in 2009
CUPERTINO, CALIF. – March 17, 2009 – SLI Systems, Inc., a provider of on-demand search services for Internet and e-commerce sites, today announced that publisher and trade show producer Internet Retailer has chosen SLI’s Learning Search and Site Champion to improve the search experience for its customers, and to increase traffic to its site through natural search engine referrals.
CORE NEWS FACTS
- Internet Retailer publishes a monthly print magazine, weekday e-mail newsletters, and an online news site for the e-retailing industry. The company’s annual Internet Retailer Conference & Exhibition, held every June, is the largest show in e-retailing and has been recognized by Trade Show Week as the fastest-growing conference and trade show in North America.
- Using SLI’s Learning Search and Site Champion, Internet Retailer has dramatically increased referrals from search engines, bringing thousands of unique visitors each month.
- Additionally, with SLI’s Learning Search, search activity has increased to approximately 5,000 searches per day on the site.
- Jack Love, Internet Retailer founder and publisher, said in an interview on the Ecommerce Podcast, hosted by SLI Systems that online retailers are well positioned to succeed, even in a poor economic climate. “E-retailers grew in the fourth quarter, and grew 17% last year,” Love said. “And Forrester expects them to grow this year. But the growth is not going to be easy. Now you’ve got to be very good at it – you need the right tools, the right marketing, and the most efficient ways to do search engine marketing.”
Click here to listen to an SLI Systems’ Ecommerce Podcast interview with Jack Love.
Click here to access SLI Systems’ Delicious page.
Click here to view SLI Systems’ LinkedIn profile.
Multimedia Elements
[link to Shaun Ryan headshot] [link to SLI Systems logo] [link to EcommercePodcast.com] [link to SLI Systems blog]
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Approved Quotes
“Our site visitors have high expectations for finding accurate information quickly and easily,” said Molly Rogers, associate publisher of Internet Retailer. “SLI has allowed us to meet and exceed this demand for relevant searches that deliver just what our customers want – which means they’ll come back to us again and again, and are more likely to buy our publications and attend our conferences.”
“For publishers like Internet Retailer, success comes from delivery of relevant information – making it easier for Web site visitors to find what they need,” said Shaun Ryan, CEO of SLI Systems. “SLI brings this ease of use to site search, while also helping to create more successful SEO campaigns.”
About SLI Systems
SLI Systems is the developer of on-demand search and navigation technology for corporate Internet sites, e-commerce destinations and consumer Internet portals that Searches, Learns and Improves the user experience. SLI Systems’ hosted site search and user-generated SEO solutions empower businesses to enhance customer satisfaction while increasing sales, reducing costs and yielding valuable customer information. Unlike traditional search software, SLI Systems’ patented technology continuously “learns” from the behavior of visitors over time to deliver more relevant results. SLI Systems is a privately held company, with offices in Silicon Valley, London, and Christchurch, New Zealand. For more information, visit www.sli-systems.com, or see the company’s blog at http://blog.sli-systems.com.
Tags / Keywords
SLI, SLI Systems, Shaun Ryan, Internet Retailer, Jack Love, e-tailing, e-retailing, EcommercePodcast.com, Ecommerce Podcast, ecommerce, , Internet retail, site search, SEO, organic search results, on-demand search, hosted solution, SaaS, cloud computing, Learning Search, Site Champion, merchandising
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